FareTruth
Get the same price as everyone else.Identify dynamic pricing.
Check that you’re getting the best deal — not a quietly worse price across stores, grocery, travel, and apps. We never share your data.
Best price
Know you’re getting a fair deal
See how your quote stacks up before you pay.
Same price
Same offer. Same deal for everyone.
Compare what peers were shown for the same thing.
Dynamic pricing
Identify quiet markups early
Observed gaps — evidence for shoppers, not legal theater.
How it works
Three steps to a fair price.
Check the number you were shown — or tip us when something feels off. Either way, you stop wondering if you’re the one paying more.
Show us the price you got
Paste a travel quote, or tip us when a cart, shelf, or app changes the number on you.
See if everyone else paid less
We line your offer up with peers so you know if you’re getting the same deal — or a worse one.
Pay with confidence
Follow a vendor or watch an offer. We’ll alert you before you overpay again.
Fair deal check
Same stay. Not the same price.
Identical hotel nights. One shopper paid more. That’s dynamic pricing — and we’re here to identify it in travel, carts, and shelf tags alike.
$289
You paid more
−$48
left on table
$241
Same stay, better price
You could have saved $48
That’s an observed price gap — evidence you weren’t getting the same deal as everyone else. Act before you pay.
Watchlist
Where fair deals slip
These are places shoppers often don’t get the same price as everyone else. We watch them so you don’t overpay in the dark.
- AmazonHighest tracked price-change volume
- WalmartDigital labels + high online velocity
- KrogerGrocery electronic shelf labels
- TargetDocumented cart price swings
- Best Buy / AliExpressElevated change rates
- InstacartAI pricing under public scrutiny
- Hotels & OTAsDevice and persona gaps
- Anyone you tipWe review and put them on notice
Notes summarize public reporting and third-party price-change analysis. Tips are leads — not legal verdicts.
Privacy
Fight for a fair price — keep your data yours.
Never sold
Your personal data is not a product. Full stop.
Never shared
No advertisers. No brokers. No vendor targeting side deals.
You choose
Tips, checks, and the extension only run when you say so.
FAQ
Straight answers
What is FareTruth?
FareTruth helps you make sure you’re getting a fair deal — the same price other shoppers see, not a quietly worse one. We surface observed price gaps across retail, grocery, travel, and marketplaces.
Who do you cover?
Stores and marketplaces (Amazon, Walmart, Target, Best Buy), grocery (Kroger, Instacart), and travel stays. Tip any vendor — your reports grow the watchlist.
Is Walmart really doing dynamic pricing?
Retailers like Amazon, Walmart, Kroger, and Target show high price-change activity online. Walmart is rolling digital shelf labels nationwide and says they aren’t for surge pricing. We still help you check whether you’re getting the same price as peers — and welcome your tips.
Do you sell or share my data?
Never. We don’t sell, rent, or share your personal data with advertisers or brokers. Captures and tips power the comparisons and alerts you ask for — nothing else.
Is an “observed price gap” a legal claim?
No. We show evidence that you may be paying more than peers — with sample size and confidence. Tips are leads for review — not courtroom findings.
Your move
Make sure you’re getting the best price.
Same product. Same stay. You deserve the same deal as everyone else — not a quiet markup. Check your price or report what felt wrong.